How to Promote Your Mobile App Referral Program

Team AppViralityGrowth Hacks, Mobile Apps, Referral Marketing9 Comments

How to Promote Your Mobile App Referral Program

Here’s the truth: When using referral marketing program to boost app downloads, it is very important to keep your users constantly engaged and I’m sure that you’ll nod in approval. Devising a referral marketing campaign for a mobile app requires much effort. As a marketer/developer, one has to tick all the right boxes to gain the most from a campaign. … Read More

How Lean Marketing Made These Start-Ups A Billion Dollar Baby!

Laxman PapineniGrowth Hacks, Growth Marketing, Startups4 Comments

How Lean Marketing Made These Start-Ups A Billion Dollar Baby!

Every start-up faces the initial challenge of acquiring new customers to use their product. For a lot of entrepreneurs, this may get tricky for three reasons. Firstly, it’s often a hit and miss proposition. The prospective customers  are usually not  aware of the product in the absence of  poor marketing, given the shortage of funds in the initial days. Secondly, … Read More

8 Women Who Know Growth Marketing Like A Pro!

Taru BhargavaGrowth Hacks, Growth Marketing21 Comments

8 Women Who Know Growth marketing Like A Pro

Last week the wonderful folks at HubSpot posted a guest article by our co-founder which spoke about ‘15 growth hackers that everyone needs to follow’. Since it was a great post, we all waited for some quality engagement to follow. The comments and tweets that followed the article were quite delightful until I sighted this comment >   This statement … Read More

How To Plan A Mobile App Budget In 6 Easy Steps

Laxman PapineniApp Marketing, Mobile Apps6 Comments

How to Plan A Mobile App Budget In 6 Easy Steps

Creating a budget for a mobile app is a tall order, especially since it requires a thorough overview and consideration of each and every aspect that involves money. This ranges from product development to monetization of the app. Though this is nothing short of creating a business plan (that runs into numerous pages), we are making an attempt to break … Read More