How an Integrated 360-Degree View of the Customer can Boost your Marketing

Kunal SakariyaCommunityLeave a Comment

Today every industry is looking forward to ‘disrupt’. No longer satisfied with merely growing sustainably, organizations today seek to challenge the status quo. And they seek to do it often. Can you blame them? Rapidly evolving customer behaviour is the trajectory along with which businesses need to move. Competition is fierce and customers are not a forgiving lot.  Research shows … Read More

SEO for SaaS: Actionable Tips on How to Grow Traffic for Your SaaS Through SEO

Sergey AliokhinCommunity, Growth Marketing, SaaSLeave a Comment

SEO FOR SAAS

What is one of the core elements of successful online business? I won’t be mistaken if I say that this core element is traffic. But why are we all obsessed with gaining traffic? The scheme is pretty simple. Traffic helps to move your online business forward crashing the competitors and attracting new customers. Easy-peasy. No way! Gaining traffic to your … Read More

Why Do Users Quit Apps and Never Come Back?

Hannah LevensonApp Marketing, Community1 Comment

One of the most discouraging statistics for all app professionals out there is that people abandon the majority of apps they download, some even after using them just once. Sure, we might have spoiled users a bit by creating awesome apps, and they might have gotten used to getting crazy good products, but we can’t lay the entirety of the … Read More