In a time when everything comes with a hefty price tag, who’ll not love a free ride or the next best deal on a hotel? Coming to think of it, it’s an easy-peasy task.All it requires is a simple click on the ‘refer-a-friend’ or ‘invite and earn’ or a different tagline bait that means something similar (we mean you get … Read More
Here’s the truth: When using referral marketing program to boost app downloads, it is very important to keep your users constantly engaged and I’m sure that you’ll nod in approval. Devising a referral marketing campaign for a mobile app requires much effort. As a marketer/developer, one has to tick all the right boxes to gain the most from a campaign. … Read More
App developers use various tactics to win users and increase app downloads but often miss out on a simple growth hack. The growth of smartphones has given more power to the app user and In-app sharing has become a powerful tool for developers to tap. The only issue being, lack of knowledge around the concept.Here’s a quick look at how … Read More
Every start-up faces the initial challenge of acquiring new customers to use their product. For a lot of entrepreneurs, this may get tricky for three reasons. Firstly, it’s often a hit and miss proposition. The prospective customers are usually not aware of the product in the absence of poor marketing, given the shortage of funds in the initial days. Secondly, … Read More
Last week the wonderful folks at HubSpot posted a guest article by our co-founder which spoke about ‘15 growth hackers that everyone needs to follow’. Since it was a great post, we all waited for some quality engagement to follow. The comments and tweets that followed the article were quite delightful until I sighted this comment > This statement … Read More
If 1.5 million people sign up for an app within just two weeks of its launch then there is surely something to it and it requires a detailed analysis. I am talking about QuizUp, an app which was launched on 7th November 2013 and on 20th November TechCrunch reported “the game has signed up more than 1.5 million users, who … Read More
The story of Flappy Bird is quite interesting. In a world where developers spend months after months coding and programming games and apps, Dong Nguyen a developer from Vietnam, spent a few nights coding this gaming app when he returned from work. He says he didn’t spend more than three days on it. Then he had no idea that he … Read More
Web browsers for mobiles such as Firefox and Safari usually work well. They are designed to work for touch screen devices and as such they have some touch based features included in the app. However they do not exploit the touch features completely. This is where Dolphin enters the scene. Dolphin was established in 2010 and was the first third … Read More
Some years back there was a problem facing the social media users. This problem was worse for website owners who had to manage several social media accounts. The problem was updating their accounts with fresh material. They had to update these accounts manually and in order to supply their followers with regular updates they had to log in into their … Read More
Businesses launch promotional offers during festival season, here in India it’s quite common. Holi is falling on 17th March this year. While markets are getting flooded with colors and sprinklers, businesses are offering discounts on products and services. It’s also quite common that all the online businesses like E-commerce stores spam customers with promotional emails. But doing that bit different … Read More
