What Mobile App Experts Have To Say About Mobile Growth Hacking- Recap From The Million Install Meetup

Team AppViralityApp Marketing, Growth Hacks, News2 Comments

What Mobile App Experts Have To Say About Mobile Growth Hacking- Recap From The Million Install Meetup

When it comes to an engaged community of users in the mobile app space, Bangalore will never disappoint you! How do we know that? Well, we’ve just wrapped our second edition of the Million Install Meetup amongst an amazing and inquisitive bunch of people, supported by our very proud partners – Moengage and Inc42.  Why A Meetup? A Value First … Read More

In-App Referral And Push Notifications: The Lethal Growth Hack Combination

Taru BhargavaApp Marketing, Growth Hacks, In-app ReferralsLeave a Comment

In-App Referral And Push Notifications: The Lethal Growth Hack Combination

Remember Asterix & Obelisk or Batman & Robin? Chances are that you’ll remember their camaraderie and the action that they brought together! As marketers, we can learn a lot from these characters and apply the same logic to our marketing strategy. In a nutshell, that means leveraging the power of two. Being in the app space, we’ve frequently written about … Read More

In-App Referrals- The Secret Sauce To Win Inactive App Users

Taru BhargavaApp Marketing, Growth Hacks, Referral Marketing, UncategorizedLeave a Comment

In-App Referrals- The Secret Sauce To Win Inactive App Users

Ever imagined Burger King chicken fries minus their secret sauce? Chances are you won’t visit the place again if that goes missing! Just like most businesses, app marketers have often seen dipping their marketing efforts into their own secret concoction- the one that helped them attract users and grow. App business is no different. This space is constantly booming, and … Read More

What Fueled Runkeeper’s Growth Engine? Growth Hacking, May be?

Taru BhargavaApp Marketing, Growth Hacks, Strategy Evaluation1 Comment

What Fueled Runkeeper's Growth engine? Growth hacking May Be?

45 million active users, constant mentions in the best running app category and a superior app store ranking-there’s something about the Runkeeper app that makes it the first choice of users across the globe! Fitness based apps are a dime a dozen  and represent a category that’s favored by over 46 million people today. According to a Flurry’s report, the health … Read More

9 Expert Tricks To Make Your App Referral Campaigns Deliver Better

Taru BhargavaApp Marketing, Growth Hacks, Referral Marketing1 Comment

9 Expert Tricks To Make Your App Referral Campaigns Deliver Better

It’s true that referral marketing has earned a unique voice in the cacophony of marketing tactics available to app marketers. The cost of acquisition is crippling marketers and developers, making app referrals an ideal choice to ensure growth. App referral campaigns are rad, inexpensive and long-term. Click To Tweet But here’s what most app marketers miss about app referrals- it … Read More

Cracking The Strategy Of Dating Apps- The Growth Hacks That Worked

Taru BhargavaApp Marketing, Growth Hacks, Mobile Apps, Referral Marketing2 Comments

Cracking The Strategy Of Dating Apps- The Growth Hacks That Worked

The world of dating may seem a little overwhelming. Wouldn’t it be nice to cut through the long chases and conventional norms to meet someone? Can it not be technology driven? Five years ago, this was unheard. Along came, Tinder and drastically changed the way people viewed dating. To some, this may seem frivolous, but for a wide segment of … Read More

AppVirality Coupon Pools- How To Gratify Users With Coupons While Running In-App Referrals

Team AppViralityApp Marketing, Mobile Apps, Referral Marketing1 Comment

AppVirality Coupon Pools- How To Gratify Users With Coupons While Running In-App Referrals

Given the enormous popularity of In-app referrals, it is evident that most app marketers would want to dabble in it. However, there are a few pain points associated with gratifying users while running a referral campaign, more so when the mode of gratification are coupons! Managing coupons as a part of an app referral program isn’t easy. It requires constant … Read More

How Positive In-App Wallet Balance Can Reduce Uninstall Rate By 60%

Team AppViralityApp Marketing, Growth Hacks, Mobile Apps1 Comment

​How Positive In-App Wallet Balance Can Reduce Uninstall Rate By 60%

E-commerce apps are mushrooming everywhere. At the same time, brands and mobile marketers are using every trick in the book: fighting for user engagement, decreasing churn and increasing app downloads. While a few are still stuck to age-old methods, there are others who are more interested in setting the books of trade ablaze by growth hacking. Offering a positive mobile … Read More

[Infographic]-10 Mobile Growth Hacks That Will Sky Rocket Your App Growth

Taru BhargavaApp Marketing, Growth Hacks6 Comments

As mobile marketers, we are constantly testing, optimizing and soaking up new tricks and tips. The sole aim of this hustle and bustle is to increase engagement and app downloads. Though there are numerous ways of attaining app growth, marketers are always overwhelmed by complexities associated with them. No two apps are similar, and big budget marketing strategies may not … Read More